Sometimes customers want their tape to be a continuous color other than the standard colors we offer on our website.
Having a color other than tan, white or clear helps your tape stand out from the crowd. Many of Amazon’s custom tapes use this printing method. Continue reading “Embrace the Gap: Reverse Print vs Flood Coats vs Seamless”
It’s something we hear again and again from our customers when choosing custom printed tape designs.
“We want to use the black tape Amazon uses.”
If you’ve ever received a box from Amazon, you know what we’re describing: black tape with the company’s name in tan and blue.
However, this tape isn’t black. It is a tan tape, printed with black and blue ink, allowing the original tape color to form the copy.
This is a process known as reverse printing, which is the opposite of positive printing, the traditional style of printing tape.
Continue reading “Reverse Prints vs. Positive Prints”