Create an Unforgettable Unboxing Experience with Custom Packing Tape

custom packing tape

Traditionally, consumers flooded shops and supply stores to purchase goods. Many retailers and store owners would go to great lengths to engage walk-in traffic, establish an emotional connection, and cultivate a branded shopping experience to earn customer loyalty.

From investing in persuasive sales associates to implementing sophisticated merchandising strategies, many retailers became experts at wooing patrons into falling in love with their brand.

Today, so much has changed. Even before COVID-19 lockdowns, consumers were already shifting to digital purchases and home delivery. The pandemic further physically distanced sellers from their customers, leading even fewer to step foot inside a brick-and-mortar store.

With a significant drop in personal interactions, how can companies ensure their audience remains connected to their brand? Create an unforgettable unboxing experience with custom packing tape!

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Updates to Phoenix Tape Shipping for Fall 2020

Printed polypropylene-tape

The summer is flying by here at Phoenix Tape as we all enjoy the warmer weather and try to avoid tropical storms.  While many people across the country are enjoying the idea of summer vacations, our presses haven’t taken any time off. 

In fact, our presses have been running constantly on weekdays and weekends with the increase in orders.  The current trend of shipping online orders has not slowed down at all as states reopen their economies.

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Made In America – Custom Packing Tapes with a Quick Turnaround

Custom Packing Tape with quick turnaround

There’s no doubt about it: COVID-19 has changed the way we do business. From remote workforces to shifts in operational priorities, no company will remain unchanged from this altering experience. And as most companies slowly push forward in the face of adversity, the current climate has many people thinking about efficiencies and strategies to keep moving in the right direction. One such strategy might include an inspection of company purchasing habits. Do your goods typically come from domestic or international sources? Could you be putting them to work faster? If you use custom packing tapes, where does it come from?

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What’s the Difference Between PVC and Polypropylene Tape?

Custom PVC Packaging Tapes

Although they’re made from plastic materials, there are several differences between PVC and polypropylene tape.  Before you choose a custom packing tape, it’s important to understand these differences, as different tapes will work better for different applications.

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6 Elements That Make a Good Logo for Custom Printed Tape

Desinging Logos

One of the best things about custom printed tape is that it allows you to create a packing tape with a logo. Anyone who receives – or even sees – your packaging also encounters your brand.

Think of each strip of tape as a micro billboard for your company. What do you want your customers to see – and more importantly, to feel – when they see your logo?

The key to designing a logo that’s memorable – for all the right reasons – lies with these elements. Continue reading “6 Elements That Make a Good Logo for Custom Printed Tape”

Are You Using the Right Tape?

Printed Packing Tapes

We’ve been creating custom shipping tape for the last 35 years and if there’s one thing we’re confident telling our customers it’s that not every type of tape is right for every job.

Today we’re going to look at some of the different tapes of tape we offer and their key selling points. It’s our hope that this guide helps you determine which type of custom shipping tape you need. Continue reading “Are You Using the Right Tape?”

Packing Tape 101

Packing tape seems simple: Some plastic – or in some cases, paper – combined with an adhesive to keep a box or other packaging secure during transit.

The truth is much more complicated. Not every tape is the same. Some varieties of printed packing tape are better suited to certain jobs than others.

In this blog post, we’ll break down the basics of our tapes and which types of tape work best for different applications. Continue reading “Packing Tape 101”

What Color Tape Should I Choose?

Group of printed tape

Different colors trigger different responses in our brains. That’s what the study of color psychology is all about, the study of how different hues affect our emotions.

And that’s an important consideration when choosing your company logo and deciding what colors to pick when designing printed packing tape.

Read on to learn more about what colors are offered and which ones are popular

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What Type of Tape Should I Use?

Printed polypropylene-tape

Most of us know that different tapes have different jobs. You wouldn’t use Scotch tape for home repairs, nor would you break out a roll of duct tape to wrap presents.

The same is true in the world of custom packing tape. PVC tape, polypropylene tape, paper or flat back tape: they’re all highly-effective tapes, but there are some situations where one might work better than the others. Let’s take a closer look at the features of these different tapes.

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Will My Tape Work in Cold Temperatures?

Freezer Tape

We’ve sold a lot custom tape rolls over the years, and we stand by their ability to perform as promised, offering clients both a secure way to ship their products and a way to advertise their brand.

However, we realize that not every tape is meant for every job. For example, when temperatures get too cold, some tapes just won’t work.

In this blog post, we’ll explore why that happens, and discuss the features and benefits of using hi-tack freezer tape. Continue reading “Will My Tape Work in Cold Temperatures?”